Thursday, 19 July, 2018

A New Dating Feature Will Be Available Soon On Facebook

A New Dating Feature Will Be Available Soon On Facebook A New Dating Feature Will Be Available Soon On Facebook
Oscar Goodwin | 03 May, 2018, 17:24

Zuckerberg spoke directly about the $87 million people affected by the Cambridge Analytica scandal. That sort of anonymity is hard to achieve with a service where all users are identified by their real, full name (unlike Tinder, which uses only the first name, or OkCupid, which allows usernames) and IRL mutual friends.

Mark Zuckerberg who made this announcement at the annual Facebook conference, F8 has definitely made dating apps such as Tinder and Bumble, really anxious. Timing for the service has not yet been announced.

"We're working to make sure these controls are clear, and we will have more to come soon".

Facebook-owned Instagram announced a number of new features and updates at the conference.

"Security isn't a problem than you ever fully solve", said Zuckerberg. "Mark Zuckerberg struck a defiant tone in accepting "we need to do more to keep people safe but we will also keep building".

Zuckerberg said the dating service would focus on "real long-term relationships, not just hook-ups"(The Verge) and that users will only be able to send text messages privately - no pictures or videos (Huffington Post).

Nick Hayes, senior analyst at research firm Forrester, said the guidelines around itsdating tools may help users feel more secure or inclined to share information, but it's not evident as of right now how else Facebook will protect user privacy. The most "exciting" move by the social media giant is its plans to include dating feature to Facebook.

Zuckerberg compared the new tool to the option of clearing cookies in a browser, which he said can make parts of the user experience worse as users may have to reconfigure things.

According to Facebook, the feature will be rolled out later this year and it has some privacy perks, much like how things work on a matrimonial site. Tinder even shows mutual Facebook friends with your potential matches and also pulls up your Facebook photos for your profile.

Facebook is set to enter the online dating sphere. "Users will have many questions on privacy, but I believe more people [are] concerned with Facebook making a mistake and posting something private to the more public News Feed".

The shocker was the plan for a "Facebook Dating" scene, which has already scared Match.com and Tinder and is giving them a run for their money just like it did to Snapchat a year ago. There will be a text-only messaging service which is built right into your dating space so you don't need any dedicated app for this objective. Shares of Match Group's owner, InterActiveCorp, or IAC, dropped by nearly 18 per cent.

And communications within the dating service will remain separate from the company's Facebook Messenger and WhatsApp.

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